Chetak happens to be special for my family in a special manner. Soon after my parents were married, in 1983, the registration papers of Bajaj Chetak arrived. My mom was termed lucky for the family and so was the scooter. Dad tried teaching mom driving the scooter, but it was too bulky for her to handle. She tore her saree while learning to ride Chetak. However she never let Chetak go.
I have the fond memories of dad dropping me to school on Chetak and picking me in afternoon. When I started growing I used to go walking yet remained dependant on Chetak during rainy days, waiting for dad to pick me from the school gate.
When my younger sister was born, dad got our Bajaj Chetak painted in dark green. Every major occasion in family would have been incomplete without Hamara Bajaj. Be it picking up somebody from some place, be it doing a small errand from the local market or be it any urgency, Chetak was present in every hour of need. Like a silent spectator and a strong supporter it never failed us. My dad was rushed to the hospital on the same scooter minutes before he met a stroke. How do I thank Bajaj Chetak for its support?
Its Performance made it outstanding and we were the proud satisfied consumers.
UTTERLY BUTTERLY DELICIOUS-AMUL and BULAND BHARAT KI BULAND TASVEER—HAMARA BAJAJ were short listed for Guinness book of world records for the longest running ad campaigns. But Bajaj lost it to Amul pertaining to the changes they made.
23 Dec,2009 my second winning blog in indyarocks blog contest